5 Enlightening Facts About the Unforgettable Rolex Day-Date President Timepiece
ONE
The watch is dynamic.
It has survived the test of time and it remains the first choice for
many political leaders, actors and athletes.
The Rolex Day-Date (“President”), was released in 1956. This was decades before the iWatch therefore
Rolex was praised for the watch’s innovative features: automatic movement,
day/date disc and the back screwed down.
TWO
Prior to his presidency, Dwight D. Eisenhower was a 5-Star
U.S. General. Rolex gave him a Datejust
with an 18K gold bracelet. Founder of
Rolex, Hans Wilsdorf wanted Rolex to be a symbol of achievement. Eisenhower played the most substantial role
in saving the world from Nazi aggression there it was only right for Wilsdorf
to choose the future President.
THREE
Rolex refers to the band as the President bracelet whereas
the watch is referred to as the ‘Day-Date’.
Although President Eisenhower was given a Day-Date without the
‘President’ band, the watch is still synonymous with his name. President Eisenhower’s Rolex had 5 stars, his
initials and 12-19-1950 engraved. The
date reflects the day that he became the Supreme Commander of NATO. The engravings do not stop there. On President Eisenhower’s Day-Date, his
initials are also engraved on the clasp.
FOUR
The Day-Date is offered in platinum, white gold and 18K
gold.
Owners can swim and dive in their Day-Date watches. Newer models can be used as deep as 100
meters. In previous models, owners could
only take the watches 50 meters deep.
FIVE
The watch is a must-have for the rich/famous/successful:
Civil rights leader, Martin Luther King Jr. owned a gold
Datejust Rolex.
The rumor is that Marilyn Monroe gave John F. Kennedy a
Day-Date on the day she sang him Happy Birthday!
Rapper, Jay-Z can be seen on his album cover (In my
lifetime, vol. 1) sporting a platinum Day-Date.
President Lyndon Johnson was the first President to wear the
watch with the actual ‘Presidential’ bracelet.
President Eisenhower’s watch had a ‘Jubilee’ bracelet.
